Is Your Shopping Cart Abandoned?

I’m not talking about the grocery shopping cart either.

How’s Your Online Shopping Cart Looking These Days?

Are you wondering why potential customers are leaving your website without complete their shopping cart purchase?

I’d like to throw in a few tips to consider adding to help improve sales:

• Place a friendly pop up note as visitors leave your website you can ask them a few questions to improve your shopping cart.
• Have them to sign up for your free newsletter; make your offer compelling enough for them to sign up.  Example: offering discount coupons on their next purchase, etc.
• Are your products presented well?  Or maybe you need a little help with your product descriptions?
• Is shopping cart check out process simple enough?
• Let them know whether the product is available or on back order.  NEVER accept a sale and the product is back-ordered.
• If the product is on back-order, offer a discount coupon on a similar product or “back-order” coupons
• Provide a toll-free number to call you or a live chat in case they have an immediate question.
• Reassure that your shopping cart is secure and provide a privacy statement on your website.

Spend time tweaking your website for the results you’re looking for.  Test, test, test your way to making a smooth shopping experience for your potential as well as existing customers.